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I completely agree. Not only this, they should also let developers provide individual discount coupon codes for their apps the way you can do on your own website. We have users who are helping us with testing and we want to give them our apps at 50% or 75% off but there is no way to do it.

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Good idea. Hard to keep developers from cheating and selling the discount codes or tying them to other purchases to reduce Apple's cut. Maybe developers would just obey the contract if it said you couldn't do that, and it could be tried and canceled if widely abused.

I hadn't thought of that as a way to game the system -- it does, however, cause a tax disincentive.

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