Just what does the 'powered by Telefonica' bit mean?
Presumably offering routing servers and transit. Plus Telefonica bought TokBox[1], whose tech powers the backend
In other words, can Telefonica make it easy to spy on all Firefox Hello talks, or only on the browser-to-phone ones? (which is to be expected, I guess).
WebRTC by itsself is not MITM resistant
In general, it's peer-to-peer, but for clients that can't communicate peer-to-peer for whatever reason (usually due to certain NATs), a relay server is used as an intermediary. To the user it's transparent, so they can't easily tell if it's peer-to-peer or not.