Yes, we can definitely do a better job at explaining the concept and how templates work in conjunction with product data. The mechanism is pretty standard for this type of service - all the data that you introduce through the admin is available as template variables. Adding products, categories, vendors, checkout options is simply done through a UI interface. We will add some screenshots of the admin pages to showcase what is available.

Actually the target audience does not need to know any python. Jinja2 is a template engine written in python, however you do not need to write any python code to make the templates work. HTML, CSS and some understanding of how to use the Jinja2 templates to output variables is enough. We should definitely communicate this better!

Web based editing is something that is on the roadmap. FTP and Web Based uploading is available in a lot of competitor’s products and we really wanted to do something different here. Git allows you to have multiple branches, you can work on a new version of the website and showcase that to clients while still not modifying production and have it all integrated in the version control system.

On the pricing - noted! We’ll think of a more compact way of presenting the info.

Thanks a lot for taking the time to review our product! The info is really valuable to us! If you are interested in trying out the full version, send us an email and we will give you the first 3 months free of charge.