One thing I'm not sure I agree with, though, is the mobile application "linking" he mentions. When have non-web applications ever linked? What of all of the old "desktop applications" that everyone used to use? Those don't typically link, why is there a different expectation for mobile applications? Oh, and most mobile apps do support linking (in some sense, though it's not really a primary feature). Perhaps I'm misunderstanding what he means with this.