Actually the big reason why it may have worked back in the day for CNET was because it was CNET.
Thought these days a news sitemap suffices.
I would personally still add the 3+ digit unique number to the permalinks and eventually if necessary remove it once rankings improve overall on Google News.
Some Back Story
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I consulted for a Movie News and Review website for about 6 years. We had news sitemaps and would show up on Google News once in a while, but one of the small yet significant changes that we made that increased ranking on Google News was when we implemented adding a unique number to urls.
That was implemented back around 2009-2010.
We stopped using that unique numbers in the URL around 2013, mostly because the numbers were becoming pretty darn big. We noticed a small downtrend in Google News traffic which stabilized in a couple of months.
For anyone using Wordpress unique numbers can be added using a permalink structure such as:
/%postname%-%post_id%/
If you do decide to use it don't forget to setup 301 redirects.