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This is a bit harsh. Anyone who has a Dyson Vacuum cleaner understands the amazing attention to detail and build quality, efficiency, etc. Even if it's not a miracle fan (who said it was going to be), having a 'dyson' designed fan will be enough to make it a success. They consistently make fantastic products.

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Quality engineering doesn't cover up the fact that it's a dumb idea. The fan didn't need to be reinvented.

Nor do we need blankets with sleeves, that doesn't mean it's not a good business idea.

Technically dumb is not necessarily economically dumb. I also don't agree with your assertion that it's technically dumb.

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