For example, charging a rate that the market will bear for a product like payment processing is simply the free market, not some kind of 'evil' practice.
For example, charging a rate that the market will bear for a product like payment processing is simply the free market, not some kind of 'evil' practice.
This is a common misconception. A market is only "free" to the degree that it is perfect[1].
I hope we'd all agree that payment processing is nowhere near a perfect market. The barriers to entry are quite high. It takes a huge amount of lawyers and regulation wrangling to get a new financial startup up and running. Consumers certainly do not have clear information or free choice about which payment processor to use. I'm sure there are other things making this area far from perfect.
I like the idea of the free market, and it seems to work tolerably well for a lot of things, but I really get frustrated by this idea that it's a magic bullet. Free markets are pretty great for determining prices for brain-dead simple physical commodities that are simple to produce. As soon as you start straying from that, they very quickly become inefficient.
In that case, buyers wanted their imperfect markets because nobody at the local garage sale realized this old Lionel electric train was "collectable" and so would sell it for $10, but on Ebay it was going for $300 and that caused the garage sale prices to skyrocket.
From the payments market perspective it is one of the reasons I find Dwolla so interesting as they decided to just take on payments completely. That was a really interesting move.
Customers of payment processors have plenty of choice: a business, such as Amazon, can choose whomever it wishes. (Of course customers of Amazon don't have visibility of processor, neither to they choose which services Amazon uses for cardboard recycling nor internet connectivity)
What are you saying? That choosing among a bunch of services that offer basically the same system at the same rate is empowering to customers??
This sounds like the same old useless argument that some surface-level choice automatically means everything is justified. Choice in itself is neutral. It's not a great thing just for its own sake. It's about what the choices actually are.
2. There is no single rate, especially once different fee structures are accounted for: https://www.sba.gov/blogs/best-credit-card-processing-small-...
http://www.forbes.com/2007/02/20/visa-americanexpress-global...
3. Having dozens of companies to choose between ranging from simple-yet-expensive to complicated-but-potentially-cheaper seems like the ideal situation to be in. This seems like a functional market to me.
It's 10 dense pages of tables, but it essentially sets a lower bound on the pricing you can get from one of the companies discussed in the article. Everyone would love to see the card networks lower (and simplify) their fees, but that's not what's being railed against in the article.
http://www.businessweek.com/news/2014-10-31/eu-bid-to-limit-...