Gogs: A self-hosted Git service written in Go
gogs.io
gogs.io
The only message "not eating your own dog food" sends is this: "we're not doing it for ourselves, we're doing it for those who might find it interesting", which in turn sends a strong warning about the lifespan of the project.
If they self hosted this project, it would add unnecessary overhead to anyone who wanted to help out.
However, my initial reaction to the UI is that it almost feels like a ripoff of GitHub, since many UI elements are very close in layout and design - down to the same large icon on the left of the author's name (legally copied from GitHub via octicons, but still).