I suppose Google's algorithm also bases itself on the current information trends at the time of searches, and with the ridiculously large amount of news stories about the kid, it is to be expected (I live in South America, and we also got a lot of reports about the kid).
Now, the kid is not your average school-goer, but definitely petite enough to get himself in this situation. I blame him, but definitely not as much as the reporter, this looked like a load of BS right from the moment I saw it.