You said it as if Windows Phone or Windows RT has been a good strategy since it entered the market when it was ripe thanks to Apple and Google who had been cultivating it for years. Imagine applying that "strategic advantage" to electrical car: one would sit back and wait for Tesla to do all the hard work and then enter as a full competitor. This does not sound right to me, and hugely discounts the immense value of the "dirtier works", such as actual goodwill from appreciative consumers and businesses and invaluable partners (rather than tech bloggers), not to mention first mover advantage.
And it's hard to praise someone for "seizing" it when they just "sit back".