Although your second example is probably what a human would write, an ORM framework would very likely generate a transaction looking like your first example.
Another example would be inserting a transaction into a table, and summing the transactions in the account in order to calculate the account balance. Making that safe requires preventing phantom reads, which means requiring serializability.
You say serializable costs very little in most situations. I can't claim to know what most situations are like, but all I know is that I've seen many people who have tried serializable and found it too slow for them. User a-priori gives an example elsewhere on this thread: http://www.michaelmelanson.net/2014/03/20/transactions/
My point is that weak isolation is very subtle, easy to get wrong, and you don't know that you got it wrong until it's too late. We need better understanding and better tools so that concurrency is less easy to screw up.