Fact: North America accounts for only 20.9% of total Internet usage
internetworldstats.com
internetworldstats.com
Yet knowing at the back of the mind that North America accounts for only about a fifth of the total Internet usage can help give a new perspective when we're thinking of ideas for the long-term.
Additional trends I noticed:
- Only 16.9% of the world population is currently online. That is after a 208.7% growth between 2000 and 2007.
- Africa, with three times the population of North America, has a mere 3.6% of its population online. That is after a 638.4% growth between 2000-2007.
- Asia, the largest region with 3.7 billion people, has merely 10.7% of the people on the Internet. That is after a 248.8% growth between 2000-2007.
What is the online buying power/marketability of US/UK/Euroland vs. other countries?