DocuSign, with $230M in funding, why are you copying HelloSign?
blog.hellosign.com
blog.hellosign.com
I'm not above a few snarky remarks when it happens, but I think there's very little to gain (and potentially something to lose) from trying to get your customers or the Internet at large upset about it. People that copy often don't really understand the nuance of how things work anyway, so the copy is often worse than the original. Just keep making better products.
Obviously DocuSign has looked at the HelloSign experience and decided that it's good. That's great, because it means you've had 18 months' headstart on your competitors with a more effective onboarding experience. You can't ask for better validation!
You can't build a SaaS service and expect your competitors to sit back and not copy your best ideas. There's no actual IP infringement here, so there's nothing you can do, and that's the nature of competition!
I can't blame you for a bit of snark, but honestly – just drop it. Complaining about competitors copying, and trying to drum up a social media campaign, comes off as extremely childish at best. Just focus on building a better product, and leave it at that.
I can see a world where both of these designs were raised in a vacuum and came to similar conclusions.
Yes, it’s true.