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Comment by bdunn | Hacker News Reader

I have an email course (autoresponder) -> course sales funnel setup for Double Your Freelancing Rate which nets about $1-1.5k a day in sales, mostly on autopilot. This is by far the most successful funnel I've created for any of my products, and is performing really stinkin' well.

Product: http://doubleyourfreelancing.com/rate/

Email course: http://doubleyourfreelancing.com/free-pricing-course/

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I have to add that your free material is full of value. I am not affiliated with bdunn in any way, but I have gotten a lot of use just from some of the ideas in his free email stuff. Most recently it was regarding writing proposals, help me up my game in that arena.

So if anyone else is thinking of setting up this kind of autoresponder email course, make it valuable. I've been through a bunch of these kind of deals and there is a lot of crap out there.

You're making $365K-$500K+ on this annually?

I just crossed $200k in sales since I (re)launched in May, so yeah - about that.

That's awesome, congrats. How did you create your sales path? Did you use another model. Also, do you still work a salaried job? I assume this is your main source of income.

Haven't had a salaried job in more than 6 years, so no. All of my income is through the course I referenced, my SaaS (https://planscope.io), and a few other courses/books I offer.

That's crazy successful. I'm working on my own auto responder course. How did you build up traffic to the sales page?

I promoted it to my list of ~22k, and asked opt-ins to share it on Twitter. It also got on Product Hunt and a few links from various blogs.

What sort of conversion rate do you get on this funnel?

About 8% right now, with an average sale of a little north of $200 (so it doesn't take many subscribers and sales to hit four-figures a day)

Does the end of your sales funnel have some sort of scarcity built into it? Or are you basically just linking out to the sales page, to an always available book/course?

Yeah, so there's a coupon offered that expires in a week. I'm applying an "Eligible for discount" tag in my marketing automation tool when I announce the discount, and retract it when the sale window ends. And my sales site checks for the presence of that tag before applying the discount. This effectively allows me to create a sale-for-one type system.

Thanks so much for this. I've been trying to figure out how to create some sort of automated discount like this for a while now without success. Your sales funnel is actually very sophisticated. Do you think infusionsoft is the best automation tool to implement something like this?

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