Uber's not on the cusp. They have gone too far.
http://valleywag.gawker.com/lyft-guts-luxury-service-stickin...
A lot of car share drivers, particularly for UberX, end up buying cars as part of driving. It seems like a reasonable though failed experiment.
(first sentence of the article)
That all being said, I think you overestimate the probability someone will call him out on anything. When was the last time someone was ever called out for making a bad prediction, making a false but ultimately mild allegation, or raising concerns about a competitor? I've worked at places that would state publicly that their competitors steal from customers, and never heard that even questioned on a factual basis, forget someone doing some weird kabuki theater credibility sacrificing ritual.