Do the Most Hipster Thing Possible – Move to Des Moines
nationaljournal.com
nationaljournal.com
Ok, I haven't seen Mannheimer's place, but something that matches this description just opened up across the street from me in Bushwick, Brooklyn. I guarantee that the hipsters who opened it didn't have a budget greater than $12 million, and nobody was thinking about this neighborhood more than a few years ago.
In other words, while New York can be a hard place, things still happen here, artists still live here and produce amazing work, and it's hard to imagine there's a better place for performing artists to work anywhere in the US. For some reason, there has been a move recently to declare the big coastal cities impossible to live in, yet they remain great places to live, which is why so many people want to live here.
On the other hand, if you're going to start a company and have an extremely limited budget, by all means do it somewhere other than NYC or SV. Artists need an audience. A tech company just needs an internet connection.
Edit: also, I want to address this quote: "In the world of hipsters, is there anything more ironic than coming to live in Des Moines, as opposed to living in Brooklyn?"
Anyone still talking about irony with regards to hipsters clearly has no idea what the kids in Bushwick are doing. These are the most earnest people you can imagine.
My criteria for a great place to work: competent product managers, an interesting product, a good salary, equity that isn't insulting, proper vacation time and other folks working with me that value high quality code. That's pretty much it. Your awesome office space is a waste of money and doesn't attract "good" developers -- a good dev is not going to sign up with you because of office space; those other elements must be there. Anyone that places a value of the office space over the value of those other things is an idiot. When I did work in an office in New York, I enjoyed my time the most with a company that had no windows, was in a cramped, shared space with barely enough room for a laptop, let alone a massive desk for my 27" monitor much more than the hip place with great coffee, a ping ping table and catered lunches because of the work we were doing and the people I had to work with.
Talent should be location irrelevant for an Internet company. Actually, unless you have a warehouse or must meet customers in person or sell retail (or build a physical product,) the entire concept of an "office" is about as relevant as a VCR.
That said I'm really curious what just opened up in Bushwick that matches the description of the social club in the article.
Lack of diversity is a serious problem; most people in Des Moines were born there. From a startup perspective, there's also not much of an investor ecosystem, and some companies struggle to find local funding. It's a smaller and more homogenous city, with everything that entails.
That's your reason.
Humans are social creatures and we have an emotional need to connect. I can clearly see this as I contrast this human need when I compare my wife's needs and my needs. I am borderline Asperger's and my need to connect is not as high as that of my wife. Although this observation is in a family environment, I don't think it is too dissimilar in an office environment.
So from the perspective of connection, physical location matters.
http://davids-book-reviews.blogspot.it/2012/10/the-new-geogr...
That said, I did my time in the Bay Area, got out, and I'm happy to see people doing more in all kinds of places.
I've been a part of the startup community for the past few years and have witnessed the buzz. With large campuses for Intel, HP, Oracle in the suburb areas there is a large pool of talent that I grew up around and occupy the area. Recruiters and VC make regular appearances at collaborative work spaces and maker labs in the area.
Honestly, when I see these articles I'm a bit baffled. why would you move to Reno to save a couple hundred a month on rent?
The opening bit of this book talks about that: http://www.billbryson.co.uk/index.php/the-lost-continent/#ex... (click on extract to read)
"I come from Des Moines. Somebody had to. When you come from Des Moines you either accept the fact without question and settle down with a local girl named Bobbi and get a job at the Firestone factory and live there for ever and ever, or you spend your adolescence moaning at length about what a dump it is and how you can’t wait to get out, and then you settle down with a local girl named Bobbi and get a job at the Firestone factory and live there for ever and ever."
I live in Des Moines. I choose to. There are many people intent on improving Des Moines. It's easy to get in touch with the people that have the political and economic ability to drive that change. Zach is an example of this.
But nobody here really seems to be comparing the two. If I live in SF/NYC and I want to move to Des Moines, what are the upsides? What are the downsides? Sure, Des Moines is a nice place with fun stuff -- but so are a hundred other cities in the US. What makes Des Moines different or a good enough draw to make me leave SF?
Lower rent? I can get that almost anywhere else. Hipsters? There are plenty of those here. Big social clubs, nice restaurants, a music scene? I have that here, too. Bike-friendly? So is the Bay Area (downtown SF notwithstanding) Nice weather most of the year? Same as the Bay Area.
What's the big draw to Des Moines? Or Portland? Or Austin? Why would I pick any of those places over SF or NYC or anywhere else?
I don't think it's enough to say "NYC/SF is expensive. You should move to Des Moines, because we're great." I think you have to really make a case that life in Des Moines is going to be better than where you live now, or else I have no reason to uproot my life and move, yeah?
(Genuinely curious -- I'm not gonna stay in SF forever, but I have no idea where I'd want to go next.)
For me it is about the community. I like building things. Here, in addition to building my own startup, I am part of a group of people working to build a great ecosystem. It's exhilarating and inspiring to be surrounded by other people who are working together to make Iowa a great place to live. Being a part of shaping that nascent identity is a good feeling.
That's, of course, not the only reason to live in Des Moines. The reasons, priorities, and motivations are different for everyone. I've heard everything from people moving here to raise a family (low crime, great public schools) to cost of living (paired with the low unemployment the standard of living way more than averages out), to the hundreds of miles of public bike trails, to the growing music and arts communities, etc.
But really, it is hard to know whether Des Moines is the right place for you since I don't know you. It may not be, but I love it here.
It is also always interesting to read outside perspectives. David Byrne (of Talking Heads fame) recently wrote about Des Moines and I think it captured a lot of the small "quality of life" details that are hard to pin down without experiencing them from a fresh perspective. http://davidbyrne.com/des-moines
I'm going to be honest, I know DSM well and if it were so great I'd be there now. I'm not sold on the growing hype train about DSM, and the cheap cost of living is an excuse for employers to give you lower wages. It's a nice, progressive city though.
So yes, the best part about DSM is that it is a nice city, albeit a bit small. Part of the influx of people are younger Iowans gathering there as the other cities/towns have gone bust.
As an individual with gainful employment, stay where you are unless you're made an offer in DSM. I can't honestly recommend anyone pack up and make the move without. A lot of employees run around that city with the same few insurance companies on their resumes. It's just a very small market.
The short answer to your question IMO is that in the 'midwest revival' cities group, it's one of the best choices. It's better for a founder than it is as an employee though.
I'm also looking to put down some roots at this point, Seattle, Chicago and maybe Portland are in the running. If you're from the west coast I personally would pick Seattle.
For myself, I'm likely returning to Chicago to put down roots and buy a home, as a robust public transportation system means more to me than any other metric. Spending half my life in traffic isn't something I'm willing to accept.
I think you're spot on though with questioning the hype.
My recommendation is simple:
Unless you are a CPA, actuary, lawyer or some other bureaucrat, don't move to DSM. In fact, I've advised many people to move away.
The reasons are simple.
While there are both tech and brick/mortar startups in DSM, the scene isn't huge and it does have life-span issues. Startup City closed up shop this fall after 2-3 years. Gravitate--the co-working spot mentioned in the article--is the latest in a series of attempted co-working spots over the past several years.
Regular employment options are a huge concern too. DSM is government, insurance, mortgages and banking, with a handful of ag and convenience-store companies thrown in the mix. The common refrain I hear from old colleagues and family working for insurance/financial services companies is how unsatisfied/miserable they are, and how they wish there was someplace better to go.
The marketing, advertising and publishing companies shouldn't be forgotten either. (Hint: re-read that last sentence in context of the article.)
Another huge thing people don't often consider is airfare costs. DSM International traditionally has had very high airfares--so high, many companies have sent their employees to Omaha or Kansas City to catch flights, because it's more cost effective--even with mileage and hotel bills.
Ignore the hype. There are much better places to live and work than Des Moines. I now live and have my own business in the Minneapolis/St. Paul (Twin Cities) metro, and couldn't be happier. For everything the article states about Des Moines, MSP is several orders of magnitude better.
1. Boulder 2. Austin 3. Omaha 4. Des Moines 5. Reno (the real sleeper, but just look at the low, low business tax rate and proximity to SF).
The above list isn't meant to be chiseled into stone—it's just a thought experiment on my part and I'm interested in what others think the pros/cons of these towns would be. The obvious con would be the lack of proximity to investor and startup networks and that ecosystem.
I don't live in an urban area, but if I did I think it would be MPLS.
Downside is the winter, but I guess that's what Thinsulate was invented for.
Oh, and central Iowa has over 600 miles of bicycle trail.
I personally think the value of being in a hot well known startup city is overrated. My startup is in DC and we're doing fine.
While there has long been a surprisingly sizable population of engineering professionals living in and working OUT of the area, over the last few years an enthusiastic startup business culture has emerged.
There are multiple incubator / co-working facilities, a convenient airport, beautiful environment and as you note, a favorable tax structure.
Tesla, along with the gaming and defense industries, should really be just anchor businesses in a much deeper technology ecosystem. Reno very much has this potential.
As you say, a real sleeper.
[edit: mobile-typo]
The tech scene is like many other mid-sized cities in the Midwest: small, growing, but not ever close to the major tech hubs. If you're going to bootstrap a company and want to have a low cost of living it's not a horrible place to do so. Dwolla strikes me as a bit of an anomaly in the city, as most of Des Moines is insurance companies and agribusiness (which is no joke, especially if you like embedded programming and GPS).
You absolutely have to own a car, and in the past few years something resembling bad traffic has started to appear as the sprawl north and west of the city accelerates.
Des Moines is basically a better alternative to the other mid-sized cities like St. Louis, Indy, Columbus, Milwaukee, etc.
Every story that comes out about every city has a statement like this. We've had different cities across the country trying to become "the Silicon Valley of XYZ" for the last 15-20 years. Have any of them done it? Considering we're still calling the effort "the Silicon Valley of blah blah blah", I think not.
I used to live in Philadelphia. I now live in Washington D.C. I've spent a lot of time in Baltimore. I wouldn't want any of these places to change from what they are to the "Silicon Valley of the East Coast". They should stay Philadelphia, Baltimore, and DC.
Don't get me wrong, I'm sure the Valley is awesome. I've personally never been there. I hope it has its own culture that the people there are proud of and it's not trying to become "The NYC of California" or something like that. My complaint is that we get bludgeoned over the head with popular press talking about "diversity is good, we need to increase diversity", but it misses the biggest chunks of it when it's right in their face. There is still a lot of good left in local culture.
At least here in London they're now calling the Old Street tech hub 'Tech City' instead of 'Silicon Roundabout'.
It seems like it's already started a bit (see urban revival happening in some of the rust belt cities), but I think there's even more untapped value in a lot of our cities.
I spent most of my time in America in NYC and SF (originally from Canada), but recently moved out to Dallas for much of the same reasons. Had started a company so I wasn't tied to SF for work anymore and the cost of living in Dallas where housing was 10x cheaper tempted me to take a risk and come out here, and I have no regrets. More space, lots of things to do tech wise and arts and culture wise, especially if you seek it out and are intentional about it.
- http://davidbyrne.com/des-moines - http://altonbrown.com/ab-road-eats-des-moines/ -
Anyway, my point is that the state of Iowa is this beautiful, underrated and amazing place. I have lived in a lot of places since graduating and have lived abroad for the past several years now. But, if I ever did go back State-side, I would probably try to find a job in either Iowa City or Des Moines. They are both lovely cities, for all of the reasons mentioned in this video.
http://www.wolframalpha.com/input/?i=grand+rapids%2C+mi+vs+d...
There is huge growth happening in the tech sector within Iowa, but also in other areas, education, medical, insurance, agri-business, being a few of the key areas.
I've seen mention on here already of RAGBRAI and the bike friendliness of Des Moines; this is more true in the Iowa City/Coralville areas, and equally true in the main Cedar Rapids districts.
Here are some things that are more interesting though; the midwest has some of the lowest in the nation, and Iowa sits at an average unemployment rate of 4.5%. In terms of diversity; it may not have been that diverse 20 years ago, but these days Iowa is ranked as the 3rd most progressive state, right behind Massachusetts and California.
We have huge incentives for technology, start-up accelerators, local tech conferences, low cost of living, local re-investment. Personally, I hate the "Silicon Prairie" term, because it means that people turn it into a us vs them sort of comparison. In terms of raw numbers, more successful start-ups are going to come out of California; or I would certainly hope so since the population of the state is in excess of 38M whereas as Iowa is just barely over 3M. However in terms of your chances of success; these days I think the odds are probably in your favor in Iowa.
I'm just some dude, and I've had beers, dinner, or just visited with CEOs of many of the tech businesses (long established & start-ups) and the thing is these are great people. They still relate to their humble beginnings and they want to give back and grow business right here. They are so approachable, and I think this is in large part due to the fact that the lines aren't as long because we are still small.
Right now I seriously have to give a shout-out to Eric Engelmann, founder of the Iowa Startup Accelerator and the CEO of Geonetric. He is an all around great guy, who has done so much for this area and continues to do so, and there are too many more around here to name.
Is it Hipster? Some yes, some no. Is it a great place to be right now? Unequivocally; Yes. But you don't have to join us; we'll continue to do just fine on our own. If you do though; you just might fall in love.
To end with; here's some links to a few things that are happening in Iowa
http://www.iowastartupaccelerator.com/
http://uipartners.uiowa.edu/deviowa
https://drive.google.com/file/d/0B6uYhe4TzHsCNjNWVlhDMXAwVFE... (Mapping Venture Capital In Iowa)
http://www.welchavenue.com/ (Iowa only start-up news)
http://siliconprairienews.com/ (Midwest start-up news)
Most of that diversity is comprised of low-wage agribusiness, factory work or meat-packing labor.
I have been waiting for a good Cuban place for far too long!
But it's not like there is a complete lack of diversity. There are large numbers of Vietnamese and Bosnian immigrants living in the city to name a few.
I walk into Berghain whenever I want. Then again, I care about the community, took the time to learn German, and have established connections in my city of residence.
If you're obnoxious, you're going to be shunned anywhere you go. Your misconceptions aren't helping Berlin or NYC.