It's interesting that TI "got out of the OMAP business" but now they're making chips that are basically OMAP under a different name.
But it also looks like a remix of the "Jacinto 6" architecture they've been pushing around for a while.
http://www.eetimes.com/document.asp?doc_id=1315978
I mean, 10 UARTs? That just screams automotive. Can't think of anything else that would benefit from all this I/O. And, really, automotive is the only battlefield left for TI (and Freescale's i.MX). Apple, Samsung, and Qualcomm have locked up the handheld arena.
Not really. Many low end to mid range devices use Allwinner, Rockchip, MediaTek or Amlogic SoCs. NVIDIA's Tegra series has also been somewhat popular and the two K1 SoCs are really nice.