I tried a separate post of this but didnt get much response. So round two:
In short, more and more people are going to college which makes getting into "top" colleges harder. I know there has been a lot of discussion as to the worth of the college degree these days, but regardless, I think the overwhelming majority of people still believe you should go to the best (highest ranked? best fit? whatever) college you can. The site hopes to "level the playing field" by connecting students with private college counselors at various price points in various locations. Ideally, I would like to include calendaring, planning, and video conference/recording functionality.
Anyway, here's the presentation: