The Next 4 Billion Connected People Won't Be Using HTML
communities-dominate.blogs.com
communities-dominate.blogs.com
Perhaps a better dichotomy might be, "the next 4 billion connected won't be using HTML, they'll be using WML," or "the next 4 billion connected won't be using HTTP, they'll be using SMS/WAP."
But mixing up protocols and markup languages makes the author look like they don't understand the topic they're writing about.
They're not spoiled by PC interface, so they won't require interface on the tiny (smart)phone screen to be alike.
As for WAP, I've seen a lot of phones equipped with it that go unused based not just on the same reason (the cost structure of internet access on those phones) but also on usability: it wasn't until Mobile Safari and my iPhone's flat rate that I even wanted to attempt mobile internet access on a regular basis.
The big question to me as a mobile app developer is, how do you make and sell apps to "the next 4 billion"? And is this market segment even sellable to, given their low disposable income? This can easily be a billion $ question...
There are plenty of examples both in the article (bicycle calling providers) and elsewhere (mobile micro-finance).
And there are thousands of other uses people in places like Africa might be hungry for, but nobody really even tries to provide them with a solution.
I've been reading about this too often, but nothing seems to have happened yet. How widespread is the micro-finance?
If any of these things would take off, maybe it would enhance economics to a point where people could afford real computers (or at least "real" mobile internet devices like the iPhone). In any case betting on an enormous market for WAP and SMS apps seems like a wild bet.
But I've always found it to be enormously silly. It's silly to imagine that the entire developing world will gain access to smart phones and cellular networks and yet there will be no substantial change in their wealth. It also flies in the face of history. Looking back at the last 20, 50, and 100 years we see several countries, and hundreds of millions of people move from 3rd world to affluent, 1st world economies. To imagine that a future world filled with affluent individuals won't also purchase laptops or netbooks (devices which will undoubtedly be better and cheaper than they are today) is monumentally unimaginative.
Also, the line "won't be using HTML" is a great shock line, but it's just plain false on its face. The primary value of a smart phone is the ability to browse the plain-jane HTML based web. The "web as we know it" will become even more dominant in this scenario, not less.
They won't get PC-netbooks not because they couldn't, but because they don't need to. What use a netbook is if there's little-to-no electricity, no broadband access, no wifi or cable router, and you're illiterate? Zero.
With regards to HTML - perhaps author is mixing protocols and markup languages up. But that isn't the point. The point is that a lot of the "development" like Web 2.0 won't be accessible to people in the developing world. Show me a smartphone (well maybe except highest range iphone-android) that won't choke on your average DHTML/AJAX site.
Also, a netbook surfing via GSM might still be better than nothing. My first modem (1993) was probably slower than GSM, but I still used the internet a lot. YouTube was not around yet.
Apparently they do have electricity, because that would be needed for the phones, too. Especially the Nokia ones that need daily recharging.
The numerous examples we have from history indicate this won't be the case. People value electricity, and sanitation, and literacy, and all the other things that are valued in first world economies. If people can perform work that pays enough for them to buy smart phones, then they will surely work to buy all those other things as well.
The image of some 3rd worlder sitting in a corrugated aluminum lean-to amidst filth and poverty while spending all their hard earned money on iPhone apps is fantasy. The 3rd world will get to work, they will make money, and slowly but surely they'll build infrastructure and acquire wealth and be just as wealthy as the 1st world. Taiwan did it. South Korea did it. Many countries in South America and Eastern Europe are doing it right now.
Back to the main point. In 5 years the "highest range" iphone-android phones will be obsolete. Phones of that class, the class that can browse the ajax/css web, will be so cheap they will be considered entry level phones. In 10 years iphone equivalent phones will be sold in blister packs with prepaid phone planes in convenience stores.
In short, the premise of this article is economically, culturally, and technologically naive in the extreme. It should not be taken seriously.
I lived in Rio de Janeiro in the early seventies as a small kid. My parents were missionaries and we'd visit very poor areas of town often, and some times we'd go to the famous "favelas" (slums) where people live in improvised lean-to-shack housing. People in the favelas didn't have much, but almost every corrugated-metal/wood/cardboard shack had a TV antenna.
These days people might not spend the money on the apps but they'll spend it on an iPhone or a smart-phone. They'll find a cheap way to get the apps they really need. In Brazil people love technology, especially when it helps them connect with others. I don't think it's much different in other third-world places.
How much would you pay for one today?
In 2007, the year that it was introduced, the iPhone 8GB cost $600 with a carrier subsidy.
How much would you pay for one today? Well, I don't know how much you would pay for one, but a more advanced model costs $99 with a carrier subsidy.
I don't think it is safe to say how the next 4 billion people are going to get online and what technology they will have access to.
It isn't sensible to talk about 'costs with carrier subsidy'. You might as well describe the cost of a rented apartment as the deposit.
Everything that one might imagine would replace Html does not have these characteristics. That means that as mobile access to the web becomes the norm, it will replace any mobile specific technology, no matter how clever one makes them. What would you prefer - Kindle with no web or web with no Kindle? This should happen in Africa in the same way it has happened here.