When was the last time you saw Dell really iterate on a product post launch in a meaningful way.
To revive the PC market, Microsoft needs to do what Apple did for the last 15 or so years - stop treating PC like a commodity market where you ship beige boxes to customers without much care to differentiation or a delightful end user experience.
Surface is easily the most interesting PC I've seen in probably 10 years in Windows' ecosystem. I hope Microsoft sticks with it.