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I would rather ask the opposite question: Is it possible to develop a fast growing mobile service without developing an app on iOS/Android? How could Instagram have grown the way it did without their iOS and Android apps? I'm sure people occasionally post copyrighted content as a picture on Instagram, were they just lucky not to get pulled by Google for copyright infringement?

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They're not opposite, they're related.

Put another way: you have $X to invest. Why would you invest in a mobile service that requires a native app, when the only viable 'markets' for same are walled gardens with arbitrary rules?

Courts exist in capitalist societies to provide the rule of law, and thus the stability, required for investment. There is no such thing in the Android or iOS world.

I could also find a ton of nudity on Instagram right now if I wanted to.

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