CVS Disables NFC Terminals, Stops Accepting Apple Pay, Google Wallet
macworld.com
macworld.com
Apple's marketing engine is one of the best in the world. It seems borderline suicidal to go up against them by intentionally hamstringing a new iPhone feature in order to promote an inferior alternative when people have an easy alternative. Google Wallet I could understand - it's been woefully underpromoted, and carrier shenanigans have really stood in the way of adoption, but Apple drives adoption like nobody else - I was excited for Apple Pay specifically because I expected it to drive the adoption of NFC at more retailers (which means more Google Wallet support for me!)
I wonder who greenlit this thing.
The greenlighting probably came from the entire Business Intelligence department of these retailers who are going to lose the names of the people they're recording. If everyone went to NFC tomorrow loads of people will have to find new ways to do their jobs (ironically Apple is also pushing iBeacon for tracking consumers, so the solution is already there really).
I just don't buy this. Loyalty cards are a thing specifically because they give those retailers customer information and associated purchase histories completely independent of payment method. Crank a few prices up and "reduce" them with a swipe of the loyalty card and you've got all the data you need.
I'm not saying this is a right action, but this is one thing they lose. I don't know about adoption rates of loyalty cards at stores in the US.
Yeah, good luck making this inconvenience fly http://techcrunch.com/2014/10/25/currentc/?ncid=rss
http://www.mcx.com/ <-- their website is ultra-broken, but seems like they're getting a lot of partners.
Apple and Google took the easy way out to base on existing Credit Card infrastructure where ultimately consumers are paying for it. Retail is a low margin business and 3% definitely is a big deal.
Plus another 0.15 to 0.20% for these NFC payment processors. The banks and card processors won't be paying that to Apple / Google, it falls to the merchant to dig it up.
I use a credit card exclusively to get personal Net 30 terms for every purchase I make. If a purchase is "same as cash" and I get to delay actual payment for 30+ days, I'm going to take advantage of that.
If pricing structures change, then I will reconsider. For instance, most gasoline in the U.S. once had two prices. One for cash and one for credit cards (this was before debit cards).
Recently, their is evidence of the return of such:
http://www.forbes.com/sites/halahtouryalai/2011/10/21/cash-o...
Also, it's laughable to think that a system that requires scanning QR codes would gain traction over an NFC based solution. Just seems janky and annoying.
You might say - well, what's the difference between credit card providers and Apple Pay? It's this: credit cards don't have a screen; the output is a piece of paper every 30-days.
How does Apple Pay/Google Wallet rob them of information and put their business at risk?
With standard swipe credit cards, retailers get the names and can track a lot of usage metrics.
I mean - “No. Just no."
Is there some sort of profit motive involved here, like fees off every transaction?
If not, I have no idea why mobile carriers and retail stores are jumping in to try to monopolize everything if it's just a convenience.
very curious as to what happened to these stories here on HN. twitter lit up (devs ands business people), gruber wrote a story, etc - HN could not get it on front page.
Curiosity is good, but I'm pretty sure the reason for what you're asking about is just randomness.