There are a lot of ideas that are great and people will say they love them. There are very few ideas that are great and people will pay for.

The real test of these people you talked to is whether they will pay and not whether they like it. Is a Tesla a great car? Yes, but I won't pay that much for a car. Would it be great if someone made a documentary about me? Yes, but I won't pay for it. It's not a matter of bullshit, it's just the difference between whether someone likes something vs. willing to pay for it.