Hi, I wrote that tagline so maybe I can explain the rationale. We initially called ourselves “a database that runs directly inside phones, tablets & wearables” but received some ridicule for that as it sounded like we didn’t expect our readers/users to know what a mobile/embedded database was. We iterated a few times until we found this description, where we explain that we replace both low-level DBs like SQLite and high-level abstractions like ORMs or Core Data (because we have our own object-interface built in), while highlighting the two solutions we replace most often on Android & iOS respectively. I agree it’s still somewhat confusing and your analysis is spot on. We’ll try to iterate on this tagline a bit more!