I sense that you think manufacturers don't have an incentive to produce quality products like bulbs that can be used for a long time. I think you're making a mistake which I'll try to illustrate with an example.
Suppose light bulbs cost 1 USD each and last 1 year. I invent a new light bulb that is the same except it lasts 2 years. Would you say selling it would be a bad deal for me? Of course if I were to sell it for 1 USD then it certainly would be. But the value of my bulb to consumers is at least 2 USD, because it's equivalent to buying and using two competitors' bulbs! Manufacturing costs aren't relevant - if my bulb is cheaper to produce then it's even better for me.
You shouldn't look at the cost of production because it isn't the only factor. Take a look at e-books, for example. Sometimes they're even more expensive than paperbacks!