http://whatever.scalzi.com/2012/05/15/straight-white-male-th...
Because, and honestly I think you know this, in America a disadvantaged white person is still better off than a disadvantaged black person. A disadvantaged man trying to make it in tech is still better off than a disadvantaged woman trying to make it in tech. The problem in America is race and gender, everything else being equal - race & gender become filters because of racism and sexism. Two resumes that are _exactly_ the same, but one of them has a name normally associated with a black male will get far fewer bites from companies. Same thing with matching resumes but one has "Bob" and the other "Susan". The point of efforts like this is to close the gap that is created by sexism & racism. Yes, you could keep expanding the focus of the program until you become "Organization to solve every problem ever, LLC." ...but that's silly. There are some focused on AIDS/HIV, there are some people focused on Ebola, some people focused on Cancer.... and the people in this article are focused on race/gender in the tech industry.