> The Passport, when bought without a carrier subsidy or large corporate buyer’s discount, will cost $600 in the United States, $50 less than the basic iPhone 6.
Where is the market for a $600 handset that isn't an iPhone 6?
Where is the market for a $600 handset that isn't an iPhone 6?
This might not be a tens of a billions of dollar revenue per quarter business like top consumer electronics manufacturers are, but it is a great niche to be in since the security needs are always there for those types of customers.
In the $600+ Android flagships? (e.g., Galaxy Note 4 is $699 - $825 w/o subsidy, depending on carrier.)