NetFlix Everywhere: Sorry Cable, You're History
wired.com
wired.com
1) Live events. Sports, breaking news, presidential inaugurations, etc.
2) Same day for new TV episodes. I don't want to find out what happened in The Office at the water cooler the next day.
The other hurdle is that the cable companies practically have a monopoly on broadband in many areas. I can already see how the call to Comcast will go.
"You're on the special TV+internet plan, which is $99/month."
"OK, I just want internet now, so cancel the TV portion."
"No problem, that brings your monthly bill to $98/month."
....
Wonderful. "You're on the special TV+internet plan, which is $99/month."
"OK, I just want internet now, so cancel the TV portion."
"No problem, that brings your monthly bill to $98/month."
This is actually accurate. My cable Internet plan is $68 per month with Comcast. To get basic cable television would cost one dollar more (and yet I still don't want it, since I don't own a TV; which was stunning to the salesperson). I hate Comcast.It would literally just be a matter of signing contract to achieve it. It's already here in a way.
I think it is inevitable that this would change in the next few years (with entrants like apple or google in cable business) and you would have all the functionality of netflix on cable. This would be the end of dvds altogether and netflix would die as a business model just like blockbuster is dying today and video tapes died back in time.
tru2way is a standardized Java stack for set top boxes.
EBIF is a scaled down interactive TV software for legacy boxes that can't do a full java stack. It's just starting to get deployed.
Actually and Verizon is doing their own Lua based widget platform. But tru2way and EBIF are standardized so those will be run on multiple cable co's.
http://www.variety.com/article/VR1118008861.html
"Pay TV outlets have responded by ramping up their proprietary video-on-demand services and keeping a tight rein on the availability of their shows on outside platforms. They aim to get subscribers hooked on the ease and convenience of using their services ... and keep them hooked."
Translation: You want HBO, you must have cable. Bummer.
Unfortunately they're the only major sport that kept their rights to broadcast over the internet when they did their broadcast deals.
I've been using Hulu and Amazon Unbox (both of which I wish would come to XBox!) and love them both. Netflix doesn't quite match the Amazon experience, as far as video quality goes, but the selection is getting better (I'd canceled NetFlix about 1.5 years ago, because I wasn't watching DVDs anymore, and the streaming selection was dramatically worse than Hulu, but that lack of content begun to change).
That being said there's a whole next generation of TV's with internet access where you don't even need another box. I have a new LG that has both Netflix and Vudu (pay per play on-demand service). It also has the new Yahoo Widget engine and can connect over my home network to watch videos off my media server.
On Thursday at the Intel Developer Forum they are going to be announcing some really cool advances on the TV front.
Then again, 1080p is likely to be the maximum useful resolution for at least ten years (since most current "HD" content sources are actually 480 or 720), so maybe things will slow down once everyone has 1080p-capable TVs.
And that's a bad thing that we shouldn't encourage IMO. I intentionally bought a "dumb" 1080p TV so that it would last. Since an "obsolescence inside" warning label for smart TVs isn't likely to catch on, maybe the cheaper/dumber TVs should be marketed as "future-proof" or "built to last".
I just think technology in televisions have evolved to be more like televisions, and the cost/capability curve is shaping up somewhat similarly (I guess more similarly to computer monitors, but those still evolve much faster than TVs and are upgraded far more frequently; I replace my monitor about every 36 months, which is slightly less often than I buy a PC and about the same frequency as I replace my laptop).
Box/TV either way its cool.
Note they're also building these widgets and services into other boxes like game consoles and DVD players as well so you can use an existing box.