This has been refuted by an Apple Spokesperson according to Recode [1]:
Tom Neumayr, Apple’s PR rep, says the TechCrunch story is “not true” but wouldn’t go beyond that.
[1] http://recode.net/2014/09/22/apples-beats-music-brand-may-go...
Tom Neumayr, Apple’s PR rep, says the TechCrunch story is “not true” but wouldn’t go beyond that.
[1] http://recode.net/2014/09/22/apples-beats-music-brand-may-go...