I don't consider myself experienced enough to give anybody advice on startups, but it seems to me that programmers should pick up non-CS skill-sets. That way, two things may happen. - Your startup won't be a clone of about 500 other startups. - You will be solving real-world problems for sectors who don't receive the attention of most programmers.

In other words, follow Octopart's lead.

I know this wasn't a review of your startup, I just don't think this survey idea has any viability anymore.