You're right. I am holding it in my hand now and it seems like a generic model. Below it says "for use with information technology equipment".

This charger came out of a brand new iPhone 5S box purchased in an Apple store in the USA.

Apple then shipped a lot of generic low quality chargers? Can anyone else please check theirs? This was purchased in late June 2014.

Also found this: http://appleinsider.com/articles/13/07/25/apple-warns-chines...

Mine definitely looks like a generic one cautioned by that article.