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I'm curious to know what exactly this makes this suited for agencies moreso than something like Slack, Lync/SharePoint, Basecamp, etc. etc.

I'm trying to figure out if I can get Slack into the workplace but if ChatGrape has something that's very agency-specific, I'll be more likely to recommend it instead.

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I've only heard of one agency-specific product out there... but the name escapes me. Will try to search for it.

As far as differentiation, there are some services with unique features and some that are offering good products for free, no string attached (restrictions on message history for example). I would check out Kato (kato.im) and if you are more interested in a "Twilio for chat" try Layer.

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