Must read books for startups
startup.zeef.com
startup.zeef.com
"As a blogger you can select an advertisement that matches your content. It is proven that people are better in selecting information than machines. By using curated advertisements, your visitors engage with your ads, instead of being spammed ... click through ratio (CTR) of a curated ad is considerably higher than Google AdSense (1500% higher)"
I've read http://startupbeat.com/2013/09/19/featured-startup-pitch-zee... but don't understand the division of curation between a publisher and zeef link/widget editors. As a content publisher, would I be using an existing widget or creation a new widget? If the former, how would revenue be shared between the publisher and widget author?
Thanks for your comment and question. To answer your question; you can either create your own widget or use an existing widget, in both cases the publisher gets 100% of the revenue. From the widget you can also click to the page the widget came from, giving the curator traffic to his or her page, which in turn could result in revenue directly from clicks from the page. If you have any more questions let me know!
Publisher curation = choose widget author, or links in publisher widget
Reader clicks on link in widget -> revenue to publisher
Reader clicks on widget (to see more links?) -> revenue to curatorCurator = Creates a page about a subject using his knowledge
Publisher = Creates a linkblock or uses existing linkblock of curator and embeds this on his website (widget)
Reader clicks on link in widget -> revenue to publisher
Reader clicks on curator name at the bottom of the widget -> goes to the ZEEF page the widget originates from
Reader clicks on link on the page -> revenue to curator