I'd imagine the scaled up apps will also look slightly blurry, but how much is to be seen once we get the devices.
A developer has to build the app under iOS 8 SDK with new launch images for the iPhone 6 and 6+ to use the native resolutions of those devices.
The frames will then be 375x667 and 414x736 for the iPhone 6 and iPhone 6+ respectively.
So the auto scaling is a stop gap, you really need to have the app running at the native resolutions to look as best they can.