I'm Patrick McKenzie (patio11). I make and sell software. Ask me anything.

Very interesting suggestions here. I wouldn't have expected this one:

If you were starting from scratch again now, where would you start?

Short-term plan: Write a book about the problem space for the SaaS business in #1 PRIOR TO LAUNCHING THAT BUSINESS. For example, if I were biting off im going to once and for all solve email marketing for software companies, Id write about the strategy of doing so prior to making software.

Has anyone else done something similar? Perhaps writing an ebook or creating a video? As long as the asset you are creating costs money and can allow you to give away pieces of it, would other mediums work as well as a book?