Show HN: OptKit v2.0 released (CRO tool)

thanks a lot for the comment! Right now I see SumoMe as a great way to get things up and running, and pick and choose the pieces you feel you want. Super great service, fantastic team, products that just work.

OptKit has a different trajectory. It might look quite similar now, but soon things will take a more powerful and customizable turn. We won't be offering more "widgets" per-say, but we will be constantly building for a very specific goal..

This may sound a little drastic, but soon after a few more big pieces get into place, the next phase is going to be introducing real-time trained machine learning models, in hopes of finding some predictable patterns. This would mean we could potentially predict the conversion rates of a visitor, in real time.. In theory we can possibly achieve a 100% opt-in rate, if this is actually feasible ;)

I see OptKit becoming more of an automated personalization tool, as opposed to a simple widget. With a lot more emphasis on the segmentation, personalization, behavioral triggers, actionable analytics.

I want OptKit to become the data driven marketer's dream tool.. Their swiss army knife. For example, our reports will tell you simple mean/median/mode of the temperature of your converted traffic. This might make it easy to extrapolate some really great tests at a glance at a graph.

Have a hunch? Run a test! Have a doubting boss? Run a test!

This is the vision as of now, at least :)

Thanks for the comment feel free to ask me anything else :)