That's why other industries don't do "crunch mode." Can you imagine:
"We're really behind on building this bridge" "CRUNCH MODE!"
"We're really behind on building this bridge" "CRUNCH MODE!"
They got something, even if it's bug-ridden, which they can show and sell someone. And the fixes can be made between the "finish date" and the "first real use". The software that is ready after the finish date just has to work for presentations.
tax accountants crunch 3 months a year for 12+ hours a day. it's as predictable as clockwork.
construction crunches by adding 2nd and 3rd shifts to a project to get it done quicker.
investment bankers crunch their entire careers, basically.
political teams crunch during elections.
media crunches during newsworthy events or to wrap a project.
we're not that unique. "the grass is always greener..."