"I'm a PC, and more happy is coming"

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9 points·blasdel··9 comments

I like that they've switched tactics from "Let's passive-aggressively nitpick at Apple" to a pure "Look at how awesome we are!"

It's actually a fairly effective technique if you look at history.

Apple always used to make commercials about their own products which led to Microsoft's "nitpick ads". Now Microsoft's going positive and Apple has, for reasons I don't quite understand, chosen to go on the defensive (The most recent "Puddy" ad is obnoxious)

I have no solid numbers to back it up but I personally like Ads where companies tell me why they're great much better than Ads that tell me why their competitor sucks.

Apple's not exactly on the defensive, but I do think their Get A Mac campaign is nearly at an end. They're sniping with those. I much prefer their industrial design commercials.

This ad was unexpectedly great.

It's interesting how effective this commercial is without actually doing much of anything... I like it.

Basically, you'd have to be a major-league asshole to argue with a kindergartner over technicalities.

A kindergartener with pictures of bunnies and kittens. Pretty much any attempt at rebuttal is null and void.

I have been happy and responsive..... and it has never had to come..... OS X!!!!!

I like the original better...before they Photoshopped out the black cat!

That's one of the most adorable Internet photos by far.

EDIT: http://i.thefairest.info/cutest_thumbs/sP3GqA.jpeg

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