I don't understand this position. Individualism has given us everything we have as a modern society. Someone had to build the roads, someone had to build the manufacturing pipelines, someone had to build the distribution networks, someone had to build X, and that X was built by someone hoping to get rich doing so, and that someone did, deservedly.
Capitalism is the only thing that's really capable of lifting people out of poverty. We need to work with people's selfish desires, not against them.