I think it's a great idea to consolidate annotations for all kids of genres in one site, but it will surely make their lives much harder trying to keep track of all that. It's just so much more content than a company their size can sustain.
Are these people paid anything?
Also, isn't 'project' generally suggestive of something a bit more open than a VC-funded startup?
I don't understand you.
money is a simplistic proxy for adding value to the world, try understanding value instead of money and you might get richer yourself.