I appreciate what you guys are doing and get that you're here to make a profit etc but even now at this super early stage the market for beacon hardware is so competitive that you've totally priced yourself out for people like me. I'll be deploying >1000 beacons this year. Beacons take about 30 seconds to configure using a configuration app (of which there are many). The biggest cost in doing a deployment is literally transporting the thing to it's location and placing it. The hardware should cost next to nothing (which it will pretty soon). The real value, like you've said, is in the services running atop the hardware. Just my opinion... That said, I'm interested in hearing what a partnership looks like w/ you guys since, as I said, I am deploying many beacons this year and for the foreseeable future.