Business model:

1. Find something people need to buy regularly anyways

2. Buy a 20$ one page design from themeforrest and modify it

3. Let people subscribe to the service to send them the item on a regular basis

4. Hope that enough people are too lazy to just buy things like normal people would do

5. Repeat the whole business model with every item you normally buy when you do your groceries, like: blacksocks (overpriced socks), mymusli (overpriced cerials) etc.