This one is a bit different, I admit. I'm a web developer and this is my first venture into ecommerce. It's actually been a lot of fun working with my partner to develop and sell a physical product. We found a local woodcrafter to make our shine boxes and we're even making our own shoe shine cloths. We're using the Shopify platform - so far quite happy with it. Any feedback is really appreciated.
Because women don't need pocketknives or wear anything but heels...
Well, my wife polishes her heeled shoes as well and someday we'd like to market to women. But our target market right now is men. More opportunity for someone (yourself?) to open a competing store for women (or unisex), right?