>“We don’t really use MapReduce anymore”
This is not even true. They have recently published research that involved using MapReduce in their own systems. Example: http://research.google.com/pubs/pub41376.html
This is not even true. They have recently published research that involved using MapReduce in their own systems. Example: http://research.google.com/pubs/pub41376.html
1. Google's infrastructure is evolving atop MapReduce (FlumeJava/MillWheel).
2. Google's PR decided to call it "not using MapReduce anymore" because in marketing, "beyond <current fad>" sounds really cool.
3. The rest of the world's PR/press/marketing fall for Google's clever PR.
Either way, it is great to see Google making its core technology accessible as part of their PaaS =)
Thanks for the clarifications :)
If "hyper-scale Analytics" counts as "clever PR," then eating paste counts as "clever food choice." It's not worth my time to decode the BS.
But what do I do when people start describing themselves as "developer evangelists" ?
That has to be some kind of sell signal, right ?