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I know my karma is going to get nuked, but as a datapoint to the authors of Priceonomics: I'll never buy a book with a curseword in the title. It screams "amateur hour".

EDIT: Maybe you can use that topic for an upcoming blog post.

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I agree with you somewhat that using curse words in book titles can be amateurish, like clickbait in the physical world.

PS the reason you're being downvoted is most likely because you prefaced your comment with "I know my karma is going to get nuked, but...". That's very Redditesque and is usually not tolerated.

I agree, and I got nuked as well, but I'm still going to express my opinion. It seems to me that it's possible to come up with a creative title to draw people in without resorting to profanity. Profanity has shock value but also will turn off some people, so it's risky and possibly counter-productive.

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