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Seems like a good idea. How do they plan to do it?

Can you be more specific? We'll be hosting downtown at the Alamo Drafthouse Ritz, a movie theater known for its quality experiences and great food. We're holding a CFP for speakers.

Does that answer your question?

how is that weird?

It's a reference to this: http://en.wikipedia.org/wiki/Keep_Austin_Weird

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