I have mixed feelings about using Amazon as our model of success.
On the one hand, Amazon monopolizes some product categories. It has had almost no net margin for two decades. In those 20 years it has failed to pay a single penny in dividends to stockholders. All of this is not to mention kindle and Amazon's relationship with literary world.
On the other hand, people are generally happy with Amazon. Customers like everything funneled into one interface and they eat prime shipping up like candy. I do too. Yum.
Its execs and white collar employees generally seem well fed and happy. There are some questions about the conditions of its fulfillment center workers but honestly I think they will all be replaced by robots in the next 10-20 years as robot prices come down.
Amazon is a giant corporation governed by an non-democratically elected board operating in very opaque ways.
But, Amazon is also essentially a not-for-profit organization that agrees not to get nonprofit tax protection in return for being allowed to operate with less oversight.
EDIT: Oh. I just looked it up, it turns out Amazon doesnt pay much tax...