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Comment by jliechti1 | Hacker News Reader

Lauren Holliday is a full-stack marketer and journalist with a marketing mindset. She has written for publications across Florida and blogs across the U.S. Email Lauren at lah@freelanship.com.

Two weeks ago I saw a post about Full Stack Startups. Is full-stack marketer another new term? What distinguishes a marketer from a full stack marketer? (I'm asking sincerely). Do hiring managers post jobs these days looking specifically for full-stack marketers?

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It's quite a clever idea really, just invent a new occupation type for yourself. Since nobody really knows which titles have any form of validity or even what they mean you make yourself look like you are ahead of the curve. Hopefully everyone will be too embarrassed that they don't know what a "full stack marketer" is to actually question it.

It's a progression; Growth Hacker a year ago meant a marketer that could code, manage marketing campaigns, make content and do creative campaigning, then the technical parts of that seemed to drop off, and full-stack marketer came to mean the same thing. Now I'm assuming the technical aspects of that have dropped off here as well and 'Growth Engineer' or something like that seems to have taken its place.

http://wadefoster.net/post/42802176600/full-stack-marketing

https://medium.com/on-startups/rise-of-the-full-stack-market...

Probably describes a person who can produce in print and on Twitter.

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