It's worship of something, but Andrew Kim isn't an Apple fanboy. If you click the "Archive" button at the top, you can see products and projects from other companies too. From the Lumia 920 extended review: I look forward to mornings because I love the way light hits the surface. Do I have issues? Probably.
Yeah you are right. He worships junk apparently. It is a stupid blog with less content than the apple marketing material which is taken seriously by some certain readership.