house them together, encourage them to form study groups, provide them with mentors and tutors, meet with them regularly to stress the importance of academic achievement, monitor their progress closely, involve them in research, take away their scholarships if they fail to make a "B" average, they will perform better than students deprived of these benefits.
And before anyone gets hung up on the "scholarship" part: I know plenty of students who had parents pay for at least some of their college, but knew they had to perform or their parents would stop paying. That expectation of performance is the same.